Customers
/
Parcel

Handled Black Fridayat 9x traffic.

Parcel absorbed a 9x traffic peak on its shopping assistant without adding capacity.

Handled Black Friday at 9x normal traffic on routed inference.
9x
peak traffic
41 ms
p50 at peak
0
incidents
54%
repeat questions cached

The challenge

Parcel's shopping assistant answers product questions on every page. The year before, Black Friday traffic hit provider rate limits within an hour and the assistant was switched off.

The change

Parcel routed the assistant through Lattis with semantic caching and fallbacks across three providers. Spend limits per key kept the peak inside budget.

router: cache: semantic fallback: [open-70b, frontier-xl, fast-8b] spend_limit: 2500/day

We did not add capacity. We added Lattis.

Hannah Walsh
,
Engineering Manager
,
Parcel

The result

The assistant served 9x normal traffic at 41 ms median latency with no incidents. The cache absorbed more than half of repeat questions at no cost.

Before Lattis, and after.

Measured over 90 days
Assistant downtime on Black Friday
Before
6 h
After
0 h
p50 latency at peak
Before
380 ms
After
41 ms
Cost per 1,000 questions
Before
$2.40
After
$1.10
Closing the gap

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